Social Media Campaigns:
Case Study for Jora Ilish Restaurant
Jora Ilish is a renowned restaurant in Guwahati, Assam, famous for its authentic Bengali cuisine. The brand needed a dynamic social media presence to promote its various services, from signature dishes and festive features to its premium banquet facilities.
Year 2025
Scope of Work
- Comprehensive Content Strategy & Planning.
- Production of High-Quality Short Videos (Reels/Shorts).
- Content Mapping based on User Persona Journey.
Target Audience
People in the Guwahati area who love authentic Bengali cuisine, as well as those seeking quality banquet and dining experiences.
Content Plan & Strategy
The strategy centred on diversifying content beyond simple food photos. We crafted engaging video ad campaigns that showcased the product ranges and festive offers for Jora Ilish Restaurant.
Social Media Video Ads
We produced a series of high-quality, short-form video clips (Reels) optimized for Facebook and Instagram feeds. Each video was designed to maximize reach and drive high user intent among the target audience in Guwahati.
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